Selected work — Print & Editorial
The part of the brand that gets printed and handed over.
Brand guidelines, company profiles and product brochures — eleven documents, a hundred and ninety-seven pages between them. Spreads shown rather than files shared; the documents themselves belong to the clients.
Chapter 01 — Brand guidelines
Rules a brand can be handed.
A guideline only works if someone who has never met you can open it and get the brand right. Five books — Core Tech, Albousalah, Mzawed, IQT and Rachel's Bites — each taking a mark through construction, clear space, colour, type and the places it is allowed to go.
- Books
- 5
- Pages
- 102
- Deliverable
- Print + digital
Chapter 02 — Company profiles
Who a company says it is.
Company profiles for Datwyler IT Infra Middle East, Bright Technology and ASEC. Long documents with a lot to carry — structured so a reader can enter at any spread and still know where they are.
- Profiles
- 3
- Pages
- 94
- Longest
- 64 pages
Chapter 03 — Product & sector
One product, one argument.
Shorter pieces built around a single proposition — autonomous operations, drone systems and smart buildings. Technical content that has to stay readable for a buyer who is not an engineer.
- Brochures
- 3
- Format
- Sectors
- Infrastructure
The next chapter
Your brand deserves a book like this.
Tell us what you are launching and we will show you the line it can travel.